Seldon appoints new CFO to lead the company’s financial strategy and growth trajectory 

Seldon is thrilled to have appointed James Perry as the company’s new Chief Financial Officer (CFO). As a trusted partner of Seldon’s Founder and CEO Alex Housley, James will be responsible for business operations and financial strategy within the organisation.

With Seldon’s plans for expansion well underway, James will be instrumental in enabling further growth by working directly with both the team and Seldon’s investors to determine the best way to scale and grow the company. As machine learning (ML) becomes more widely adopted, James will help to ensure that Seldon remains in its position at the forefront of MLOps, leading the conversation by shaping and educating the industry.

James brings thirteen years of extensive financial, operational and strategic experience to Seldon having started his career at KPMG in London, working on fundraising and acquisitions within the technology industry. In 2014, he moved to San Francisco for a similar role, advising a variety of companies, from startups to big tech, on how to successfully execute their growth and M&A strategies. James then returned to London three years later to take up the position of CFO at SaaS automation company Thoughtonomy, where he helped to grow the company to a $100m valuation, before it was acquired by British unicorn Blue Prism. 

James will be working to ensure Seldon is operating efficiently by using the latest technology to automate business functions and streamline operations. As CFO, he’ll also be working with management to project the company’s goals throughout the organisation and ensure that Seldon continues to make the right hires to build the foundations for sustainable growth. 

James’ remit extends across all parts of the business, and he will ensure we create an environment where Seldon can continue to provide a first-class company culture. As for his immediate priorities, he’ll be working closely with Alex Housley on the next stage of fundraising. Seldon raised a £7.1 million Series A in late 2020, which was used to accelerate R&D and drive commercial expansion. This next round will be used to increase the company’s global footprint even further, as Seldon presses on with plans to double its headcount by the end of this year. 

Welcoming the new appointment, Alex Housley, founder and CEO at Seldon, said:

“I am delighted to welcome James to the executive team as our new Chief Financial Officer. His breadth of experience and impressive track record in financial leadership and scaling startups will play a key role in Seldon’s future success. I’ve no doubts that his presence will be invaluable as we execute our vision for growth. I look forward to working with him as a close ally on the leadership team and board, and with our investor base – ensuring that Seldon remains on track to reach our next milestone on this journey of growth.”

Commenting on his new position, James Perry, Chief Financial Officer at Seldon, added: 

“I was immediately drawn to Seldon due to its position as a market leader in the machine learning space. The company is truly shaping and educating the market on how best to understand and use this technology – and that’s something I couldn’t turn down. I wanted to join a company that could make a real difference and at Seldon, I’m now part of a team that’s incredibly passionate about shaping the future of MLOps and open source technology. During such a pivotal time in our growth, I’m excited to be bringing my expertise in financial strategy, business operations and startup scaling to accelerate the adoption of Seldon’s technology and to be working with the team through this next phase of our exciting journey and beyond.”